02/21/2008
Three Reasons Why You Should Increase Your Rate
Is this next sentence true?
“My customers would stop using me if I raised my rates.”
I’m sure you’ve thought about raising your rates but have hesitated from fear of losing customers. Here are three reasons why raising your rates will be a positive benefit for you and your customers:
- Reinvest - In an industry that is constantly advancing, upgrading is expensive. Raising your rates will generate cash flow that can be reinvested into your business.
- Get Trained - Spend a few hours less working per month and spend it on training to catch up on some much needed skill (with your new equipment or software).
- Customer Satisfaction & Desirability - With a combination of the first two, the product or service you give back to your customer will be better, making you more desirable in their eyes.
Text posted at 14:37